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HomeMy WebLinkAboutResolutions - 2012.08.01 - 20456MISCELLANEOUS RESOLUTION #12I95 August 1,2012 BY: PLANNING AND BUILDING COMMITTEE, DAVID POTTS, CHAIRPERSON IN RE: FACILITIES MANAGEMENT/PARKS AND RECREATION COMMISSION — MICHIGAN ECONOMIC DEVELOPMENT CORPORATION — URBAN FARMERS MARKET PROGRAM GRANT ACCEPTANCE TO THE OAKLAND COUNTY BOARD OF COMMISSIONERS Chairperson, Ladies and Gentlemen: WHEREAS, the Oakland County Parks and Recreation Commission has assumed management and operation of the Oakland County Market, and WHEREAS, Oakland County Parks and Recreation has as its mission to provide quality recreation experiences that encourage healthy lifestyles, support economic prosperity, and promote the protection of natural resources, and WHEREAS, Oakland County Parks and Recreation seeks to invest in the County Market to increase access to healthy, local foods, build awareness and advocacy for all markets through promotions and marketing, facilitate access to educational programming, provide access to business development resources for farmers, and maximize the benefits of existing resources through collaboration, and WHEREAS, the Oakland County Parks and Recreation Commission recommends the acceptance of the following grant award from the Michigan Economic Development Corporation for a $50,000 grant (40%) with a $75,000 (60%) match for a total project of $125,000: GROWING QUALITY OF LIFE — THE OAKLAND COUNTY MARKET NOW THEREFORE BE IT RESOLVED that the Oakland County Board of Commissioners authorizes and accepts the Michigan Economic Development Corporation — Urban Farmers Market grant award in the amount of $125,000, which includes $50,000 in State funds and a required County match of $75,000. BE IT FURTHER RESOLVED that the Oakland County Board of Commissioners directs its Chairperson or designee to execute said grant agreement on behalf of the County of Oakland. BE IT FURTHER RESOLVED that future level of service, including personnel, will be contingent upon the level of State funding available for these programs. Chairperson, on behalf of the Planning and Building Committee, I move the adoption of the foregoing resolution. PLANNING AND BUILDING COMMITTEE PLANNING & BUILDING COMMITTEE VOTE: Motion carried unanimously on a roll call vote with Nuccio and Woodward absent. Meliss. Prowse From: Piir, Gala <piirg@oakgov.com > Sent: Tuesday, July 17, 2012 10:33 AM To: Prowse, Melissa Jean; Jeff Phelps Subject: GRANT REVIEW SIGN OFF - Parks & Recreation - 2012 Urban Farmers Market Program - Grant Acceptance Attachments: Grant Accept Sign Off pkg.pdf GRANT REVIEW SIGN OFF — Parks & Recreation GRANT NAME: 2012 Urban Farmers Market Program FUNDING AGENCY: Michigan Economic Development Corporation DEPARTMENT CONTACT PERSON: Melissa Prowse 858 -4630 STATUS: Grant Acceptance DATE: July 17, 2012 Pursuant to Misc. Resolution #01320, please be advised the captioned grant materials have completed internal grant review. Below are the returned comments. The captioned grant materials and grant acceptance package (which should include the Board of Commissioners' Liaison Committee Resolution, the grant agreement/contract, Finance Committee Fiscal Note, and this Sign Off email containing grant review comments) may be requested to be placed on the appropriate Board of Commissioners' committee(s) for grant acceptance by Board resolution. DEPARTMENT REVIEW Department of Management and Budget: Approved. — Laurie Van Pelt (7/3/2012) Department of Human Resources: Approved. — Karen Jones (7/3/2012) Risk Management and Safety: Approved by Risk Management contingent on deleting paragraph K (Indemnification and Grantee Liability Insurance) in the Agreement as requested by Jody Hall/Corporation Counsel on 07/06/12. — Andrea Plotkowski (7/9//2012) Corporation Counsel: I have two issues with the above-referenced grant. The first issue, as mentioned by Gala in the project synopsis, is that the name of the grantee in the Agreement needs to be changed to the "County of Oakland." If you still wanted to mention Parks and Recreation in the Agreement we could state "the County of Oakland through its statutory agent the Oakland County Parks and Recreation Commission." The second issue is with the below paragraph, which is Paragraph K in the Agreement. I would like this paragraph deleted entirely because the County is not able to indemnify third parties and I do not want to give anyone an argument that the County waived governmental immunity. I do not believe that Risk Management would be happy with this paragraph either, that is why I am suggesting deleting the entire paragraph. The state/MEDC is just giving the County 1 money. I do not know what type of liability would arise from giving grant money. I would be happy to talk to the MEDC about this issue and suggest alternative language. INDEMNIFICATION AND GRANTEE LIABILITY INSURANCE. The Grantee shall indemnify, defend and hold harmless the MEDC, including their respective participants, committee members, officers, agents and employees, from any damages that it may sustain through the negligence or willful misconduct of the Grantee pertaining to the performance of this Agreement. The Grantee shall maintain such insurance as necessary to comply with this provision. The Grantee will provide and maintain its own public liability, property damage, and workers compensation insurance. The insurance shall be written for not less than any limits of liability required by law for the Grantee's obligation for indemnification under this Agreement. —Jody 5. Hall (7/6/2012) COMPLIANCE Michigan Elliott-Larsen Civil Rights Act — "Act 453 of 1976" http://www.legislature.mi.gov/lup3lxgeltmrj5z55z2uiwv45)/mileg.aspx?page=getobjectgtobjectname.mcl-Act-453-of- 19768tquervid=14718540 Michigan Persons with Disabilities Civil Rights Act — "Act 220 of 1976" http://www.legislature.mi.govt(uq3lxgeltmri5z55z2uiwv4.5)/m ileg.aspx?page=geto biectatobiectna me=mcl-Act-220-of- 1976&a uervid=14718589 Michigan Executive Directive 2007 -24 Equal Opportunity in State Employment htto://www.michigan.gov/granholm/0,4587,7 -168-36898-180697 —.00.html Michigan State Contracts with Certain Employers Prohibited — Act 278 of 1980 http://www.legislature.mi.gov/(Slealraciy4unc1gbyhlOs21355))/mileaspx?_p4ge=_getObiect&objectName=mcl-Act-278- of-1980 Gala V. Piir Grant Compliance and Programs Coordinator Oakland County Fiscal Services Division Phone (248) 858-1037 Fax (248) 858-9724 piirgeoakgov.com Pamela Worthington From: Sent: To: Cc: Subject: Attachments: Fiir, Gala <piirg@oakgov.com > Wednesday, July 18, 2012 2:28 PM Prowse, Melissa Jean; Jeff Phelps 'Hall, Jody'; 'Plotkowski, Andrea' RE: GRANT REVIEW SIGN OFF - Parks & Recreation - 2012 Urban Farmers Market Program - Grant Acceptance - REVISED Doc-4713 County of Oakland (Execution Copy) REVISED.pdf ( Please Note: The agreement issues have been resolved to the satisfaction of Corporation Counsel and Risk Management. e revised agreement is attached and should he included in ail BOC packets; GCliC V. Piir Grant Compliance and Programs Coordinator Oakland County Fiscal Services bivisior Phone (248) 858-1037 Fax (248) 858-9724 . piirg@oakgov.com From: Gala Piir [mailto:piirg©oakgov.corn] Sent: Tuesday, July 17, 2012 10:33 AM To: Prowse, Melissa jean (prowsem@oakoov.com ); Jeff Phelps (phelpsPoakgov.com ) Subject: GRANT REVIEW SIGN OFF - Parks & Recreation - 2012 Urban Farmers Market Program - Grant Acceptance GRANT REVIEW SIGN OFF — Parks & Recreation GRANT NAME: 2012 Urban Farmers Market Program FUNDING AGENCY: Michigan Economic Developmervc Corporation DEPARTMENT CONTACT PERSON: Melissa Prowse 858 -4630 STATUS: Grant Acceptance DATE: July 17, 2012 Pursuant to Misc. Resolution #01320, please be advised the captioned grant materials have completed internal grant review. Below are the returned comments. The captioned grant materials and grant acceptance package (which should include the Board of Commissioners' Liaison Committee Resolution, the grant agreement/contract, Finance Committee Fiscal Note, and this Sign Off email containing grant review comments) may be requested to be placed on the appropriate Board of Commissioners' committee(s) for grant acceptance by Board resolution. DEPARTMENT REVIEW Department of Management and Budget: Approved. — Laurie Van Pelt (7/3/2012) Department of Human Resources: Approved. — Karen Jones (7/3/2012) Execution Copy DOC-4713 MICHIGAN ECONOMIC DEVELOPMENT CORPORATION URBAN FARMERS MARKET GRANT WITH COUNTY OF OAKLAND This grant agreement ("Agreement"), effective June 29, 2012 (the "Agreement Date"), is between the Michigan Economic Development Corporation (the "MEDC") and County of Oakland (the "Grantee"). As used in this Agreement, the MEDC and Grantee are sometimes individually referred to as a "Party" and collectively as "Parties." Grantee: County of Oakland 2800 Watkins Lake Road, Bldg. 97W Waterford, Michigan 48328 Telephone: 248-858-0906 A. NATURE OF SERVICES. The Grantee will use this grant to provide quality recreation experiences that encourage healthy lifestyles, support economic prosperity, and promote the protection of natural resources, and to continue to explore alternative recreational pursuits and opportunities to leverage existing resources and agency collaboration, as part of the Urban Farmers Market Grant Program. This is more specifically described in Grantee's proposal, attached as Exhibit A and incorporated herein by reference (the "Project"). B. PERFORMANCE SCHEDULE. The term of this Agreement shall begin on June 29, 2012 (the "Starting Date") and end on July 31, 2013 (the "Ending Date"). The term of this Agreement (the "Term") shall commence on the Starting Date and shall continue until the first of the following to occur: the Ending Date or the occurrence of an event described in Section I of this Agreement. C. GRANT PAYMENT SCHEDULE INFORMATION. 1. Payments. The MEDC agrees to provide the Grantee a grant in the amount not to exceed $50,000 ("Grant Funds"). Grant Funds shall be disbursed as follows: a. Grantee shall receive 50% of the grant money after execution of the Agreement and 50% of the grant money upon satisfactory completion of the project as described. Demonstration must be provided that documents Grantee match commitment has been spent. b. The Grantee will have one year from the Starting Date to acquire the required match. An In-kind match will not be considered. Moo uognoex3 Urban Farmers Market Grant Program 2012 ;PROJECIEWDOEt Applicant Name: Oakland CountyParks and Recreation P"ertm e: Growing Quality of Life _ Project Cost Elements Project Funding Sources (Identify II other sources) Local Activities MEDCCommunity Private Non Profit Total I Marketing & Promotions $10,000 $15,000 i $25,000 Market Research 20,000 $10,000 1 $30,000 1 Small Business Development $5,000 $1000 ! $6,000 ___ , !Health & Nutrition Programs $4,000f $1,000 $5,000 , ' Public Transportation $4,000 $1 ,000 $5,000 , Accessibility $3,000 $37,000 ' $40,000 , , 1EBT/Local Currency Program $4,000 $10,000 $14,000 i i , 1 — - 1 : ------ -- - ___, , Total ' 50,000 $75,000 Execution Copy D. GRANT ADMINISTRATOR. The Grantee should communicate with the following MEDC representative, who shall serve as Grant Administrator for this Agreement: Katharine Czarnecki Michigan Economic Development Corporation Business and Community Development 300 N. Washington Square Lansing, Michigan 48913 517-241-4950 czarneckik@michigan.org E. GRANTEE DUTIES. The Grantee agrees to: Complete the Project described in the Grantee's proposal, attached as Exhibit A. 2. Project must be complete by July 31, 2013. Final payment request must be received no later than August 31, 2013. 3. Provide the MEDC with access to its facilities and records relevant to the Grantee's use of the Grant Funds upon reasonable notice and during normal working hours. 4. Comply with all laws, ordinances, regulations, rules, orders, judgments, decrees or other requirements imposed by any governmental authority to which it is subject during the term of this Agreement. Grantee shall provide immediate notice to the MEDC of any alleged or proven violation relevant to the terms of this Agreement and related to the use of the Grant Funds. In addition, the Grantee shall obtain any licenses, permits or other governmental authorization necessary to carry out its duties under the agreement. F. PAYMENT PROVISION. If Grantee violates Section E, the MEDC, in its sole discretion, may require the repayment of the Grant Funds. Prior to requiring repayment, the MEDC shall notify Grantee in writing of the default and the intent to require repayment. The Grantee shall have thirty (30) days from the notice to cure the default. If Grantee does not complete the Project by the end of the Term, then the MEDC shall require repayment of the Grant Funds. G. RELATIONSHIP OF THE PARTIES. Neither the Grantee, nor any employee or agent of Grantee is an employee or agent of the MEDC as a result of this Agreement. The MEDC is not responsible for any insurance or other fringe benefits, including, but not limited to, social security, worker's compensation, Execution Copy income tax withholdings, retirement or leave benefits, for the Grantee or its employees. The Grantee assumes full responsibility for all costs and expenses associated with its performance of this Agreement including, but not limited to, the provision of all insurance coverage and fringe benefits for its employees, all tools, supplies, materials, equipment and office space. The Grantee shall retain all control of its employees and staffing decisions, independent of the direction and control of the MEDC. I-1. ACCESS TO RECORDS. The Grantee shall maintain reasonable books and records, including evidence that the duties as set forth in this Agreement actually were performed, and the identity of all individual persons, firms and entities paid for such duties, and shall allow access and inspection of those books and records including financial records and all other information and data relevant to this Agreement to the Grand Administrator, and the MEDC. Those records shall be retained for a minimum period of three years beyond termination of this Agreement, or such length of time as required under applicable state or federal law. I. TERMINATION. The MEDC may terminate this Agreement by providing written notice of default and termination to the Grantee ("Notice of Default and Intent to Terminate") upon the occurrence of any of the following events or conditions ("Event of Default") a. the Grantee's failure to comply with any of the terms and conditions of this Agreement, or b. expenditure of the Grant Funds for purposes other than as set forth in this Agreement. 2. The Notice of Default and Intent to Terminate shall provide the Grantee a period of at least thirty calendar days to cure the Event of Default. If the Event of Default remains uncured following the thirty calendar-day period, the MEDC shall provide Final Notice of Termination ("Final Notice"), which shall be effective as of the date of the Final Notice. 3. Grantee acknowledges that the MEDC's performance of its payment obligation is dependent upon the continued receipt of government funding. In the event that the State Legislature or any State official, commission, authority, body, or employee, the MEDC Executive Committee, or the federal government (a) takes any legislative or administrative action, which fails to provide, terminates or reduces the funding necessary for this Agreement, or (b) takes any legislative or administrative action, which is unrelated to the source of funding for this Agreement, but which affects the MEDC's ability to fund and administer this Agreement, and other MEDC programs, then the MEDC may cancel this Agreement by providing notice to the Grantee of Execution Copy cancellation. Cancellation may be made effective immediately, upon delivery of notice to the Grantee, or with such other time period as the MEDC, in its sole discretion, deems reasonable. 4. Upon the sooner of an event of default or termination of this Agreement, the MEDC shall not be obligated to make any disbursements of Grant Funds except for irrevocable or non-cancelable contractual commitments arising prior to the declared Event of Default or termination of this Agreement. The Grantee shall, unless otherwise directed by the MEDC in writing, immediately take all reasonable steps to terminate operations under this Agreement. The Grantee shall reimburse the MEDC for disbursements of the Grant Funds determined by the Grant Administrator, in his or her sole discretion, to have been expended for purposes other than those permitted under this Agreement. J. MEDC EMPLOYEES. The Grantee will not hire any employee of the MEDC to perform any services covered by this agreement without prior written approval from the Chief Executive Officer of the MEDC. K. INDEMNIFICATION AND GRANTEE LIABILITY INSURANCE. If allowed by law, the Grantee shall indemnify, defend and hold harmless the MEDC, including their respective participants, committee members, officers, agents and employees, from any damages that it may sustain through the negligence or willful misconduct of the Grantee pertaining to the performance of this Agreement. The Grantee shall maintain such insurance as necessary to comply with this provision, The Grantee will provide and maintain its own public liability, property damage, and workers compensation insurance. These requirements may be satisfied through a self- insurance program. L. TOTAL AGREEMENT. This Agreement, together with Exhibit A, contain the entire agreement between the Parties, superseding any prior or concurrent agreements with respect to the subject matter, and supersedes all prior agreements, understandings and communications, of any nature with respect to the subject matter, and no oral or written terms or conditions which are not contained in this Agreement shall be binding upon the Parties. This Agreement may not be amended except by written agreement executed by the Parties. ASSIGNMENT/TRANSFER/SUBCONTRACTING. The Grantee shall not assign, transfer, convey, sub-contract, sub-grant or otherwise dispose of any duties or rights under this Agreement, without the prior written approval of the MEDC. The terms and conditions of this Agreement shall be binding upon and inure to the benefit of the Parties and their respective successor(s) and permitted assign(s). N. NON-DISCRIMINATION AND UNFAIR LABOR PRACTICES. In connection with this Agreement, Grantee shall comply with the Elliott-Larsen Civil Rights Act, 1976 PA 453, !VIOL 37.2101 et seq., the Persons with Disabilities Civil Rights Act, 1976 4 Execution Copy PA 220, MCL 37.1101 et seq., and all other federal, state and local fair employment practices and equal opportunity laws and covenants that it shall not discriminate against any employee or applicant for employment with respect to his or her hire, tenure, terms, conditions, privileges of employment, or any matter directly or indirectly related to employment because of his or her race, religion, color, national origin, age, gender, height, weight, marital status, or physical or mental disability unrelated to the individual's ability to perform the duties of a particular job or positions. In addition, as provided in Executive Directive 2007-24, Contractor shall not discriminate against any employee or applicant for employment with respect to his or her hire, terms, tenure, conditions or privileges of employment, or any matter directly or indirectly related to employment because of sexual orientation, gender identity or expression, or genetic information that is unrelated to the individual's ability to perform the duties of a particular job or position. Grantee further agrees that every subcontractor entered into in connection with this Agreement will contain a provision requiring nondiscrimination in employment, as required in this Agreement, binding upon each subcontractor. Pursuant to 1980 PA 178 (the "Act'), MCL 423.321 et seq., the State shall not award a grant to a grantee whose name appears in the current register of employers failing to correct an unfair labor practice compiled by the United States National Labor Relations Board. Grantee, in relation to this Agreement, shall not enter into a contract with a subcontractor, manufacturer, or supplier whose name appears on this register. Pursuant to Section 4 of the Act, the MEDC may void this Agreement if, after the Starting Date, the name of the Grantee as an employer or the name of the subcontractor, manufacturer or supplier of the Grantee appears on the register. 0. FRINGE BENEFITS. Grantee understands that neither Grantee nor Grantee's employees or contract personnel are eligible to participate in any employee pension, health, vacation pay, sick pay, or other fringe benefit plan of the MEDC. P. WORKERS' COMPENSATION. The MEDC shall not obtain workers' compensation insurance on behalf of Grantee or Grantee's employees. If Grantee hires employees to perform any work under this Agreement, Grantee shall cover them with worker's compensation insurance and shall maintain such insurance during the term of this Agreement. The MEDC may, in its discretion, require Grantee to provide evidence of such coverage. Q. UEMPLOYMENT COMPENSATION. The MEDC shall not make any state or federal unemployment compensation payments on behalf of Grantee or Grantee's employees or Grantee personnel. Grantee shall not be entitled to these benefits in connection with work performed under this Agreement. If Grantee files a petition for and receives unemployment compensation, the total amount of the unemployment compensation awarded to and received by Grantee shall be deducted from and be an offset against the amount of compensation due and payable to Grantee by the MEDC of this Agreement. Execution Copy R. GOVERNING LAW. This Agreement shall be governed by, and construed in accordance with, the laws of the State of Michigan. The terms of this provision shall survive the termination or cancellation of the Agreement. S. WAIVER. A failure or delay by the MEDC or Grantee in exercising any right with respect to this Agreement will not be presumed to operate as a waiver unless otherwise stated in this Agreement, and a single or partial exercise of any right will not be presumed to preclude any later or further exercise of that right, or the exercise of any other right. T. AVAILABLE REMEDIES. The termination of this Agreement by the MEDC is not intended to be the sole and exclusive remedy, and shall be cumulative and in addition to every other provision or remedy given in this Agreement or now or hereafter existing at law, in equity, by statute or otherwise. U. SEVERABILITY. The invalidity or unenforceability of a particular provision of this Agreement shall not affect the validity or enforceability of any other provision of this Agreement, if the principal intent of this Agreement can be preserved. V. COUNTERPARTS AND COPIES. This Agreement may be executed in one or more counterparts and by facsimile, electronic mail or .pdf, each of which shall constitute an original, and all of which together shall constitute one and the same instrument. W. SURVIVAL. The terms and conditions of sections C, F, G, H, I, J, K, L, M, N, 0, P, Q, R, S, T, U, V, and W shall survive termination of this Agreement. X. AUTHORITY TO EXECUTE THIS AGREEMENT. The signatories below warrant that they are empowered to enter into this Agreement on behalf of their respective Party. (remainder of page intentionally left blank) 6 Execution Copy County of Oakland Its: Date Michigan Economic Development Corporation A Public Body Corporate Michael A. Finney President and Chief Executive Officer Date 7 Execution Copy EXHIBIT A GRANTEE'S PROPOSAL Question #1; Describe the Community's development plan. Describe the proposed project and how it will positively impact your community. Growing Quality of Life —Thg Oakland Count/ Farmer's Market Oakland County Parks and Recreation Commission (OCPRC) has as its mission to provide quality recrenlmn experiencea that encourage healthy Westyles, 5LIPPOrt Qconornic orosperity, and Promote, the protection of natural resources. To advance this mission and to meet the changing needs of an aging, increasingly diverse population, OCPRC is continuing to explore alternative recreational pursuits and opportunities to leverage existing resources and agency collaboration. On June a, 2012 OCPRC will assume the management and operation of the Oakland County Farmers Market (OCEM), and will rebrand it as The County Market at Waterford Oaks County Park. Through this action, OCPPC will be leveraging the prominence of the Market as part of the County seat, its location adjacent to both affluent and food insecure communities, and the significant opportunities to collaborate with agency partners to evaluate, arld advance the f ok of the farmers market Industry in shaping/supporting healthy, active, economically diverse, and socially vibrant communities. With financial assistance from the MECC, OCPRC will be able to parlay the investment In the County Market Into an initiative that benefits communities and the local food economy across Oakland County and greater Southeast Michigan. The basic strategy of this Investment and request for funding is to: O Increase our understanding of the market for local foods and ways to maximize the benefits of existing resources through collaboration (Market Research) O Build awareness and advocacy by marketing farmers markets in Oakland County (Marketing and Promotions) O Promote access to business development resources by cultivating a vendor outreach program (Small Business Development) O Facilitate access to educational programs that focus on the role of fresh locai foods as part of active healthy lifestyles (Health and Nutrition Programs) a Raise awareness of the role that transportation can play In shaping social interactions as well as creating access to local foods (Public Transportation) O Demonstrate the role of facility Improvements increase market visibility while leveraging existing resources and promoting access (Accessibility) O Evaluate the value of an alternative form of payment to Increase access to healthy foods while offering the additional benefits of marketing, education, and social inclusion (EBT/Local Currency Program) Project cope 1. Market Research —$30,000 Investment— Leverage the MSU-CARRS analysis of the Oakland County farmers Market and concurrent studies In tourism and the wine industry to conduct academic research into market vendors, their customer base, and farmers markets within Oakland County and the rale et collaboration in brand development, market promotions, and consumption-choir! expansion, Justification — The Rapid Market Assessment survey and literature analysis associated with the 2011 Oakland County Farmers Market study identified the value of conducting an analysis of Farmers, rvlarKM across Oakland County to better understand the role they play in building, Execution Copy sustainin and meetin,: he detn nd for call r•du -d foods as well is the slmificant role that they can play In 'elacernakine" and shaping healthy vibrent communities. Researchers from the MSU-CARRS program have suggested that collaboration between markets, vendors, government agencies, and large institutions (both private and public) may be critical in overcoming barriers to the expansion of the local foods economy In Michigan. OCPRC, through its oversight of the Oakland County Farmers Market and collaboration with the Oakland County Business Center, MSU-Extension, and the Oakland County Health Department, is particularly well placed to support this research as well as the recommendations that would result. Goal —To identify the role of collaboration in the development anri expansion of farmers marketujong with the most appropriate types of collaboration for certain circumstances; To eval ' rie s t ex -t • cell morati• T ide tif customize+ b st r elites or romo in effective collaboration, 2. Marketing and Promotions —$25,000 investment— Leverage OCPRC experience in recreation promotions to advertise the Oakland County farmers markets* through radio, TV, billboard, print media, the Internet, social media, and special events Justification — Marketing and promotional investment was identified by the MSU study as one of the first practices to be implemented after the transfer to — and re-branding of the County Market as part of the Oakland County Parks and Recreation Commission (OCPRC). Radio, television, signage, and print media have been a traditional part of OCPRC business practices, By capitalizing on the geographic reach of the County Park System and its 1.fl millron annual visitors it may be possible to leverage a relatively modest Investment in marketing to substantially increase the attendance at the County Market while also Increasing the economic and cultural diversity of its customer base. Goal — To increase the current market attendance by 105(i" • OCPRC will highlight the County Market but, iIke other fAcreaVonal attractions, all cornmuoity farrriers markets will he inctuned Ir the promotional strategy In order to better meet the needs of County residents while drawing attenbon to the growing local foods movement "The Rapid Markel Assessment (RMAi conducted in 2011 estimated that approximately 300,000 visitors attend the County' Market annually (confirming years of customer counts by the former Market Masted., Improved car counts are ahticioated in 2012 and the 3.0% irKrease would he anticipated for the 2011 season. 3. Small Business Development — $6,000 Investment — Leverage Oakland County Business Center (MI-Small Business and Technology Development Center) - Entrepreneurial Services to sponsor the education and me ntoring of ten market yonder through the business development process. Justification — The Oakland County Business Center offers hands-on resources and technical services to small businesses ranging from traditional "start-ups" to established companies with up to 99 employees, Recently there has been an effort to reach-out to small businesses associated with the growing local food and food tourism industry. Unfortunately, the number of participants from this sector has been small (possibly due to a lack of understanding of the value of networking and unfamiliarity with the resources available to the business community). Utilizing the relationships built through the Oakland County Farmers Market, and the information provided through the MSU-CARRS studies, OCPRC would work with the Business Center to select and sponsor 10 vendors (through an open competitive process) as part of the Execution Copy current business development and rnentoring program, The successful participation of that sponsored group of vendors is likely to encourage the participation of other market vendors as they see the value of those business development resources/techniques in practice at the County Market. Goal —To recruit and cultivate vendor 4artici atlo B Coster er., s b ionsor an initial class of 10 market vendors.* The competIthre selection process Is currently in place for Business Center participants. Sponsorship will pay for more than BO% of partcipation fees over the length of Of program. ihhority will be given to quallned vendors from the County Market but positions wit be rnade available to vendors from other Fanners Markets In Oakland County as space adows. 4. Health and Nutrition Programs — $5,000 Investment Leverage MSU-Extension's Health and Nutrition educators and the Oakland County Health Department community outreach initiative to host educational programs at the Oakland County Farmers Market (grant funds will be used for the purchase of supplies necessary to conduct more than two dozen programs during the Market's busy season including nutritional planning, home economics, and food preparation). Justification —In this time of severe budgetary constraints, educational programs by the Oakland County Health Department and Oakland County MSU-Extension have been limited by availability of funding for the purchase of materials and supplies (including fresh produce for use and distribution). With a greater awareness of the physical, social, and economic benefits of nutrition and recreational activity OCPRC, along with a host of both private and public agencies, are looking to support community outreach programs. Grant assistance from MEDC for the purchase of materials and supplies would leverage existing Extension and Health Department staff and the location /visitor draw of OCPRC facilities (including the County Market) to host health and nutrition outreach programs. Both MSU- Extension and the Health Department have agreed to partner with OCPRC on this initiative should a grant be awarded, Goal —To host more than 24 health and nutrition programs in 2012-2013.* 'in order to maximize the value of tnese programs, CX:PRC is looking to partner with community development arid faith-based organizations to promote atren6nce through education and personal appea!, S. Public Transportation — $5,000 investment — Leverage the existing SMART bus routes/stops and the Oakland Schools Technical Campus Construction Program to build and install a hi h visibliit arket hensed" b s-shelter to provide convenient access to the County Market. Justification — The MSU-CARRS study confirmed that, despite the location of the County Market's along a SMART bus route with direct service to downtown Pontiac, there is little or no use of public transportation to shop on market days. Promoting/facilitating the use of public transportation was identified as one of the critical elements for increasing attendance at the market while also expanding customer diversity, the demand for culturally significant produce, and the value of the County Market in serving "food insecure" communities. Grant assistance from MEDC will allow OCPRC to partner with SMART and the Oakland Schools* to construct an accessible, high-visibIlity, "Market-themed" shelter that can accommodate the needs of Market shoppers while promoting awareness of the availability of public transportation** and the "hipness" of the Market. Execution Copy Goal —To design arid build a bus stet) shelter that creatively reflects the value of the County Market and the community par:triers that are dedicated tg not only its success but the health foods that it provides. oC)CPRC has for many years partnered with the Construction Trades Program at the Oaktarvf Schools Oakland Technical Campuses (OTC) to build a range of valJabie pubtic amenities Including barns for the 4-H groups, benches, shelters, and a playground cabin, Because of the high traffic volumes on County Center Etrtve, the Market Bus Shelter offers the opportunity to the OTC orogra • is important to note that a bus shelter, on Its own, cannot Increase the use el publictransportation to access the Market but It can serve to draw attention to the changes in accessibility and service that is occurring. MtSti-Extension educators have. In the past, tried unsuccessfully to increase his ridership to the Market; even partnering with SMART to offer free bus service to the Market. Researchers and Extension Educators now believe that past attempts have wed due to the inability to look holistically at the needs of the target population for public transportation end frairrre.henveirmy arttit.ess issqoi r t" r t r• Erl<uMCP, 6. Accessibility — $40,000 Investment —Leverage a partnership with the Road Commission for Oakland County (RCOC) to provide an accessible mute to the Suburban Mobility Authority for Regional Transportation (SMART bus stop and overflow parking at the RCOC-County Service Center, Justification —The MSU-CARRS study confirmed the observations of the long-serving Market Master that ccinvenience arid parking access are of particular concern to both customers and vendors and critical to the success of the County Market. The RCOC has offered the use of Its County Service Center parking lot to serve as overflow parking to the County Market. in order to take full advantage of this resource,OCPRC will be working with the RCOC to create an accessible crossing between the Market sidewalks, the overflow parking and the bus stop on County Center Drive. Goal—To coati- a convenient, hip,hlyvlIhle,accessible routez to overflow parkloy and tile hi.* stop. 7, EDT/Local Currency Program —$14,000 investment — Leverage the OCPRC investment in and use of the RecTrac Point-of-Sale (POS) system, and the staff resources of the Oakland County MSU — Extension Educators, by facilitating the implementation of an EBT — Market Dollar {token) program. Justification —The MSU-CARRS study noted that facilitating the use of EBT may be one of the most significant steps toward Increasing diversity at the tni2ricet, promoting hopItti ang nutrtton programs, and increasing use of public transportation to access the Market. OC MSU-Extenslon educators have been working with the Michigan Farmers Market Association to implement EBT programs at farmers markets across Oakland County. Based on their experiences, the implementation of a centralized FBI processing system and the introduction of a Market Dollar to facilitate the transaction would be the best way to introduce current vendors at the County Market to the EST programs and the value of related programs that allow for the doubling of credits when applied to fresh produce. MSU-Extension educators will be working with OCPRC staff to implement this program at the County Market, if funded, including educational programs for staff, vendors and customers, Goof —To quickly Implement and pi ompte an EST Vogt' ittli at the County Market and to integrate it with concurrent investments in marketing, accessibility, and education. 12132121MataTiN.AU itseeidni Execution Copy question #4: Provide a detailed project timeline making sure to indicate necessary steps for local approvals. Please note if the project has received local approval. June 1 - Grant Awarded. Within 30 days - Kickoff meetings with partners (MSU-CARRS, Oakland County Business Center, MSU-Extension and CC Health Department, Road Commission far Oakland County and Oakland Schools), begin Marketing & Communication strategy development, July 24/26 - Board of Commissioners Committee Approval August 1 - Board of Commissioners Approval and Chairman signature of grant agreement Timeline by Project Activity: 1, Market Research - will begin contracted work with MSU-CARRS within 60 days of grant award notification, to be completed by May 31, 2013, 2, Marketing and Promotions - Upon grant award notification, begin developing marketing strategy. Marketing efforts to be Implemented during the 2012 season and will be completed by May 31, 2013. 3. Small Business Development - Recruitment of vendors will begin July 2013, selection by September. Training will take place in early 2013, to be completed by May 31, 2013. 4. Health and Nutrition Programs - Programs will be developed upon grant award notification. Programs will be delivered and completed by May 31, 2012. 5. Public Transportation - This project will commence and coincide with the 2012/2013 school calendar, and will be completed by May 31, 2013. 6. Accessibility - Design & engineering will begin upon notification of grant award, Construction will take place in October/November 2012. 7. EBT/Local Currency Program - This program will begin within 30 days of grant award notification. Hardware, equipment and connectivity will be completed in 2012, with the token (currency) system developed by May 31, 2013 for the 2013 Market season. Execution Copy Urban Farmers Market Grant Program 2012 . _ _ ..,... .. LODU. APPLICANT LOC.AL CONTACTINFORMATION - Applicant Name 'Ir'd Gc" , 'rk'' and ;1° '1*'-' Contact Name Melissa Prowse Street/P.D Box 2800 Watkins Lake Road Contact Ti Business Development Rep. ._ . City Waterford Street 2800 Watkins Lake Road .,„Zip , 148328 City t d Phone 248.858.0906 Zip 48328 , Fax 248.858.1683 Phone Number 248.858.4630 bsite wve.v.destinalloncekland.com M obile Number 248.249.2801 • Total Community Population: Email: prowsemdoakgov.com _ _ PROJECT BUDGET. ' Grant Request $50,000 _ Local Match Amount $ 75,000 Source of Match Oakland County Parks and Recreation Operating Budget1 /. Certu Daniel J. Stencii 7 e Omkiend CAlunLy POS,s grd R.:,aal?0,1 . jm.romearii, 0 olfIc.r-- , y that has matching has funds available for this project. (Attach proof of funds i ,2tter,) AUTHORIZED OH:ICIAL CONTACT (11' DIFFIE tENVI' IAN ABOV1f2j . . Name Dan Stencil Title Executive Officer Phone 248.858.4630 Date May 5, 2012 Deadline for submission is May 11, 2012, at 3:00 p.m. to • • I ' • Is • • • • Late entries will not be accepted. Farmers Market Relation to Waterford Oaks Waterford Oaks Admin Building Greenhouses Farmers Markel Smart Bus Stop retaiac Lake Oakland County Parks and Recreation 2800 Watkins [aka Road Waterford, MI M8-858-0996 Y: \ Farmers Markets within 50 miles of the Oakland County Market Briehton Farmers Market Season: May - October Fowlerville Farmers' Market Season: Max - October Hartland Farmers' Market Season: May — October Howell Farmers Market Season: May - October Mount Clemens Farmers Market Season: May - November New Baltimore 'Farmers' Market Season: July - October Shelby Twp Farmers Market • Season: May - November Warren Farmers Market Season: May - October Auburn Hills Farmers Market Season: June - October Birmingham Farmers Markel Season: May - October Clawson Farmers Market Season: May - September Farmington Farmers Market Season: May - November Power Road Farmers Market Farmington Season: January - April Lake Orion Farmers' Market Season: June - September Milford Farmers Market May - October Novi Farmers Market International Street Fair Season: May - October Orion Farmers Market at Canterbury Season: June - October Oxford Farmers Market Season: May - October Downtown Rochester Farmers' Market Season: May - October Beaumont Hospital Royal Oak Farmers Market Season: June - October Royal Oak Farmers Market Year-round South Lyon Farmers Market Season: May - September Southfield Farmers Market Season: June - August City of Walled Lake Farmers Market Season: May - October Walled Lake Farmers Market Season: May - October Oakland County Farmers Market Year-round Wixom Farmers Market Season: May - October Ann Arbor Farmers Market Year-round Westside Farmers Market Season: June - September Whitmore Lake Farm & Artisan Market Season: May September Downtown Ypsilanti Farmers' Market Season: May - October Ypsilanti Depot Town Farmers' Market Season: May - October Allen Park Farmers Market Season: 06/18- 09/10 Canton Farmers Market Season: May - October Farmers & Artisans Market Dearborn Season: June - October Eastside Farmers Market Season: June —October . Eastern Market Detroit Year round Meldrum Fresh Market Season: June - October Northwest Detroit Farmers' Market Season: May - October Replenish the Earth Market - Detroit Season: June - December Sowing Seeds Growing Futures Farmers Markel - Detroit Season: May - October Wayne State Wednesday Farmers Market - Detroit Season: June - October Windmill Market Inc. - Detroit Season: June - October Detroit Eastern Market Tuesdays Season: July - September Garden City Farmers Marke t Season: May - October West Park Farmers Market — Grosse Pointe Park Season: May - October Lincoln Park Farmers Market Season: May - November Northville Farmers' Market Season: May - October Plymouth Farmers Market Season: May - October Redford Market on the Marquee Season: June - October Redford Township Markets Marquee Season: June - October Taylor Friday Farmers Market Season: June - October City of Wayne. Farmers' Market Season: May - October Westland Farmers Market Season: June - October Wyandotte Farmers' Market Season: June - September FISCAL NOTE (MISC . #12195) August 1, 2012 BY: Finance Committee, Tom Middleton, Chairperson IN RE: FACILITIES MANAGEMENT/PARKS AND RECREATION COMMISSION — MICHIGAN ECONOMIC DEVOLOPMENT CORPORATION — URBAN FARMERS MARKET PROGRAM GRANT TO: The Oakland County Board of Commissioners Chairperson, Ladies and Gentlemen: Pursuant to Rule XII-C of this Board, the Finance Committee has reviewed the above referenced Miscellaneous Resolution and finds: 1. Oakland County Parks and Recreation Commission has assumed management and operation of the Oakland County Market. 2. The mission of the Parks and Recreation Commission is to provide quality recreational experiences which encourage healthy lifestyles, support economic prosperity, and promote the protection of natural resources. 3. The Parks and Recreation Commission seeks to invest in the County Market to increase access to healthy local foods, build awareness through promotions and marketing, and provide business development resources for farmers. 4. The Parks Commission recommends the acceptance of a grant from the Michigan Economic Development Corporation for a $50,000 grant (40%) with a $75,000 (60%) match for a total project of $125,000. 5. The grant funding period extends from June 29, 2012 through July 31, 2013. 6. Funds are available in the FY 2012 and FY2013 Parks and Recreation budget to cover the grant match amount of $75,000. 7. The FY 2012 and FY 2013 budget be amended as follows: Parks and Recreation Fund #50800 Revenue 5060540-160500-650104 Contributions Operating Total Revenues Expenditures 5060540-160500-731241 Miscellaneous Total Expenditures FY 2012 $25,000 $25,000 $25,000 $25,000 FY 2013 $25,000 $25,000 $25,000 S25,000 FINANCE COMMITTEE FINANCE COMMITTEE Motion carried unanimously on a roll call vote with Long and Quarles absent. Resolution #12195 August 1, 2012 Moved by Weipert supported by McGillivray the resolutions (with fiscal notes attached) on the amended Consent Agenda be adopted (with accompanying reports being accepted). AYES: Covey, Crawford, Dwyer, Gershenson, Gingell, Gosselin, Hatchett, Hoffman, Jackson, Long, Matis, McGillivray, Middleton, Nash, Nuccio, Potts, River, Runestad, Scott, Taub, Weipert, Woodward, Zack, Bosnic. (24) NAYS: None. (0) A sufficient majority having voted in favor, the resolutions (with fiscal notes attached) on the amended Consent Agenda were adopted (with accompanying reports being accepted). I HEREBY APPROVE THIS RESOLUTION CHIEF DEPUTY COUNTY EXECUTIVE ACTING PURSUANT TO MCL 45,559A (7) STATE OF MICHIGAN) COUNTY OF OAKLAND) I, Bill Bullard Jr., Clerk of the County of Oakland, do hereby certify that the foregoing resolution is a true and accurate copy of a resolution adopted by the Oakland County Board of Commissioners on August 1, 2012, with the original record thereof now remaining in my office. In Testimony Whereof, I have hereunto set my hand and affixed the seal of the County of Oakland at Pontiac, Michigan this 1 5t day of August, 2012. U,L2)2_ LLQi Bill Bullard Jr., Oakland County