HomeMy WebLinkAboutResolutions - 2026.05.21 - 42951
AGENDA ITEM: Sponsorship of 34th Annual Milford Memories Summer Festival
DEPARTMENT: Board of Commissioners
MEETING: Board of Commissioners
DATE: Thursday, May 21, 2026 9:30 AM - Click to View Agenda
ITEM SUMMARY SHEET
COMMITTEE REPORT TO BOARD
Resolution #2026-6522
Motion to approve a one-time allotment of $5,000 from the FY 2026 Board of Commissioners’
General Fund Sponsorship line-item budget to sponsor the 34th Annual Milford Memories Summer
Festival. Further, authorize the Board Chair to execute any required agreements on behalf of
Oakland County. Additionally, require that the recipient publicly promote the County’s support as a
primary Sponsor and submit an impact report to the Board of Commissioners by the end of the
calendar year, detailing the outcomes of the concert series, including attendance, participation, and
the number of Oakland County residents served.
ITEM CATEGORY SPONSORED BY
Special Project Philip Weipert
INTRODUCTION AND BACKGROUND
Please provide the full name, title, and organization of the person submitting this request.
Andrea Perry, Sponsorship Manager, Huron Valley Chamber of Commerce/Milford Memories
Summer Festival
Please provide the requester’s email address and phone number.
andrea@huronvcc.com 248-685-7129
Please provide the organization’s address and website, if applicable.
317 Union, Milford, MI 48381, huronvcc.com, milfordmemories.com
Please identify whether the organization is a governmental entity, a nonprofit, or another type of
entity, and include tax status if applicable.
non-profit 501(c)6
Please identify the sponsoring Commissioner(s) for this request.
Phil Weipert
Describe what you are requesting the Board to fund and what the public will receive as a result.
We are requesting funding assistance for the 34th annual Milford Memories Summer Festival. This
is 3 days of art, food, music, kids' activities and non-profit engagement for Oakland and surrounding
Counties' residents. This fun, family friendly event rivals Arts, Beats and Eats and the Woodward
Dream Cruise with attendance. There is fun for all.
Is this request best classified as a sponsorship of an event or support for a program?
Sponsorship
If this request includes an event, please provide the event date(s), location(s), expected attendance,
and whether the event is free and open to the public.
This free event takes place August 7,8,9, 2026 and is expected to see 250,000 people of all
demographics.
What is the total budget for the overall project, program, or event, and what is the specific amount
requested from the Board of Commissioners? Please present both figures clearly and explain how
the requested amount fits into the total budget.
The total budget for Milford Memories is $369,172. The specific amount requested from the Board of
Commissioners is $10,000. This request represents a small portion of the overall event budget and
will help support important festival needs, specifically kids’ activities and volunteer appreciation,
while the remaining costs will be covered through other funding sources, sponsorships, and event
support.
Please provide a narrative budget explanation describing what costs exist in the overall budget and
which costs the Board’s requested funds would pay for.
The Milford Memories Summer Festival budget includes the costs required to plan and host a safe,
welcoming, and engaging community event, including entertainment, equipment and rentals,
permits, insurance, sanitation, marketing, and general event operations. The Commissioner funding
will specifically support kids’ activities and volunteer appreciation, helping provide family-friendly
programming for children and recognize the 500+ volunteers whose time and effort are essential to
the festival’s success. By covering these important areas, the requested funds will strengthen
community participation, enhance the festival experience, and help ensure the event remains
accessible and enjoyable for all.
Please describe all confirmed funding partners, matching funds, sponsorships, or in-kind
contributions, and specify the amount or estimated value of each.
Milford Memories 2026 is supported by many different businesses at a variety of sponsorship levels,
already confirmed this year. The amount of support varies by sponsor level and goes from $750-
$10,000. The festival also receives in-kind support, including contributions from Oakland County
Parks, as well as volunteer time, promotional assistance, materials, supplies, and donated services
that help reduce overall event costs. Because support comes from a broad range of businesses and
partners at different levels, individual contribution amounts and estimated values vary, but together
these resources provide critical support for the festival. The requested $10,000 from the Board of
Commissioners would complement this community-wide investment and specifically support kids’
activities and volunteer appreciation.
If contributions are not yet confirmed, please describe what is anticipated, what is pending, and
when decisions will be made.
The Festival's sponsorships are about halfway full as of April 1. We are on track to connect with
both past and new sponsors to achieve our sponsor goal.
If the Board does not fund this request, what would change, be reduced, or not occur?
Budget for both ancillary activities/appreciation would be cut.
Please explain the public purpose of the project in clear terms, including how Oakland County
residents will benefit.
The Milford Memories Summer Festival provides a free, family-friendly community event that brings
residents together, supports local connections, and creates shared opportunities for recreation and
entertainment. Oakland County residents benefit through access to activities for children and
families, community programming, volunteer engagement, and a welcoming space that encourages
participation from people of all ages. The festival also strengthens the local economy by drawing
visitors to Milford’s downtown businesses and highlights the value of community partnerships,
making it both a cultural and economic benefit to Oakland County residents.
Please explain what the County receives in return for the expenditure.
In return for sponsorship, the benefits that Oakland County receives include: sponsor signage on
Festival Grounds both at the Kids' Central Tent and at Volunteer Check-in, social media shout outs
on Facebook and Instagram, banner ryder with OCBOC name hung in the village of Milford for 3
weeks around Festival time, name/logo at milfordmemories.com under sponsors/supporters and
also government support. There are additional benefits depending on grant award.
If this request includes improvements to property not owned by Oakland County, please explain
ownership and access.
No improvements included
Please provide a clear implementation timeline with start date, milestones, and completion date.
In it's 34th year, Milford Memories takes about a full year to plan. The Festival itself takes place the
second weekend in August, this year: August 7,8,9, 2026. The Festival starts each day at 10am.
Please describe who will benefit from the project.
The Milford Memories Summer Festival will benefit Oakland County residents of all ages, including
children, families, seniors, volunteers, local businesses, and community members seeking
accessible recreational and cultural opportunities. The festival is expected to serve thousands of
attendees across southwest Oakland County.
Please describe how success will be evaluated.
Success will be measured by attendance, participation in kids’ activities, volunteer involvement, and
overall community engagement. Reported outcomes will include estimated attendance, number of
children and families participating, volunteer participation, and feedback from attendees and
partners.
Please confirm that the organization will submit an outcomes report.
Yes.
If requested, please confirm proof of expenditure will be provided.
Yes.
FISCAL IMPACT: Subsequent QR Budget Amendment Required
Committee members can contact Barbara Winter, Policy and Fiscal Analysis Supervisor at
248.821.3065 or winterb@oakgov.com or the department contact persons listed for additional
information.
CONTACT
Philip Weipert, Commissioner
ITEM REVIEW TRACKING
Aaron Snover, Board of Commissioners Created/Initiated - 5/21/2026
AGENDA DEADLINE: 05/07/2026 4:30 PM
ATTACHMENTS
None
COMMITTEE TRACKING
2026-04-30 Full Board - Refer to Finance
2026-05-13 Finance - Recommend to Board
2026-05-21 Full Board - Adopt
Motioned by: Commissioner Michael Gingell
Seconded by: Commissioner Penny Luebs
Yes: Ann Erickson Gault, Michael Gingell, Marcia Gershenson, Robert Hoffman, Karen Joliat,
Christine Long, Penny Luebs, Gwen Markham, William Miller III, Kristen Nelson, Angela Powell,
Robert Smiley, Yolanda Smith Charles, Michael Spisz, Linnie Taylor, Philip Weipert, David
Woodward (17)
No: Charles Cavell (1)
Abstain: None (0)
Absent: Brendan Johnson (1)
Passed